We aimed to translate Thami Bike Tours’ local and authentic cycling experience into a clear, welcoming digital presence, focusing on ease of use, trust, and a strong sense of place.
Ismail oukhrib
UI/UX Designer
We aimed to translate Thami Bike Tours’ local and authentic cycling experience into a clear, welcoming digital presence, focusing on ease of use, trust, and a strong sense of place.
Ismail oukhrib
UI/UX Designer
Thami Bike Tours is a local bike-tour experience based in Taroudant, Morocco, offering guided rides through historic city walls, rural landscapes, and hidden cultural routes. The project focused on designing a digital presence that communicates authenticity, simplicity, and trust—while making it easy for travelers to understand, book, and anticipate the experience.
Thami Bike Tours is a local bike-tour experience based in Taroudant, Morocco, offering guided rides through historic city walls, rural landscapes, and hidden cultural routes. The project focused on designing a digital presence that communicates authenticity, simplicity, and trust—while making it easy for travelers to understand, book, and anticipate the experience.
Key Moments
This section highlights the most important moments of the Thami Bike Tours experience. The visuals focus on how visitors discover the tours, understand routes, and feel the atmosphere of cycling through Taroudant.
Screens and images emphasize clarity of information, sense of place, and the transition from exploration to booking, allowing the experience to be understood visually with minimal explanation.
Key Moments
This section highlights the most important moments of the Thami Bike Tours experience. The visuals focus on how visitors discover the tours, understand routes, and feel the atmosphere of cycling through Taroudant.
Screens and images emphasize clarity of information, sense of place, and the transition from exploration to booking, allowing the experience to be understood visually with minimal explanation.
Design Decisions
Design decisions for Thami Bike Tours were guided by clarity, trust, and atmosphere. The interface is intentionally calm, allowing photography and local context to lead the experience.
This section uses visuals to show how layout, typography, and color choices support readability and confidence, especially for travelers browsing on mobile devices.
Design Decisions
Design decisions for Thami Bike Tours were guided by clarity, trust, and atmosphere. The interface is intentionally calm, allowing photography and local context to lead the experience.
This section uses visuals to show how layout, typography, and color choices support readability and confidence, especially for travelers browsing on mobile devices.
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